My Journey
Dive into my design journey with me, as I grow and hone my skills and experience through multiple internships, freelance and full time positions to come..
my journey
AUG 25 - JAN 26
Freelance Designer
Freelance • Long Tongue Studios
• Developed the studio's brand identity from the ground up, defining typography, colour systems, and visual guidelines. • Designed and built the CTA website, translating brand strategy into an engaging digital experience. • Created marketing collateral across digital and print channels to support the studio's launch and growth. • Collaborated with stakeholders to ensure a cohesive brand experience across all customer touchpoints.
AUG 25 - JAN 26
Freelance Designer
Freelance • Long Tongue Studios
• Developed the studio's brand identity from the ground up, defining typography, colour systems, and visual guidelines. • Designed and built the CTA website, translating brand strategy into an engaging digital experience. • Created marketing collateral across digital and print channels to support the studio's launch and growth. • Collaborated with stakeholders to ensure a cohesive brand experience across all customer touchpoints.
MAY - AUG 2025
UI/UX Designer
Internship • GovTech Singapore
• Co-led user research for Litmus and Sentinel, conducting interviews with government agencies to uncover onboarding and product adoption challenges. • Translated research insights into wireframes and user flows that improved onboarding, usability, and product discoverability. • Enhanced key product touchpoints, including authentication flows, documentation pages, and demo environments. • Supported product launches and executive showcases through demo assets, presentation materials, and branded collateral.
MAY - AUG 2025
UI/UX Designer
Internship • GovTech Singapore
• Co-led user research for Litmus and Sentinel, conducting interviews with government agencies to uncover onboarding and product adoption challenges. • Translated research insights into wireframes and user flows that improved onboarding, usability, and product discoverability. • Enhanced key product touchpoints, including authentication flows, documentation pages, and demo environments. • Supported product launches and executive showcases through demo assets, presentation materials, and branded collateral.
MAY - AUG 2024
BRAND & GRAPHICS DESIGNER
Internship • DigiPixel Pte Ltd
• Contributed to the development of a real estate brand, defining its visual identity through typography, colour systems, and art direction. • Designed website concepts and digital assets that strengthened the brand's online presence and user experience. • Created marketing collateral across social media, print, and digital platforms to support client campaigns. • Produced motion graphics and multimedia content that enhanced audience engagement and brand communication.
MAY - AUG 2024
BRAND & GRAPHICS DESIGNER
Internship • DigiPixel Pte Ltd
• Contributed to the development of a real estate brand, defining its visual identity through typography, colour systems, and art direction. • Designed website concepts and digital assets that strengthened the brand's online presence and user experience. • Created marketing collateral across social media, print, and digital platforms to support client campaigns. • Produced motion graphics and multimedia content that enhanced audience engagement and brand communication.
SEP 20 - FEB 21
MOTION GRAPHICS DESIGNER
Internship • Vicinity Studio
• Created illustrations and visual assets for animation projects, ensuring consistency in style, storytelling, and overall visual communication. • Designed motion graphics and animated content that transformed complex ideas into engaging and accessible visual experiences. • Developed storyboards and user journeys during pre-production, translating concepts into structured visual narratives that guided project execution. • Collaborated with creative teams to refine concepts, visual direction, and content flow across multiple animation and multimedia projects.
SEP 20 - FEB 21
MOTION GRAPHICS DESIGNER
Internship • Vicinity Studio
• Created illustrations and visual assets for animation projects, ensuring consistency in style, storytelling, and overall visual communication. • Designed motion graphics and animated content that transformed complex ideas into engaging and accessible visual experiences. • Developed storyboards and user journeys during pre-production, translating concepts into structured visual narratives that guided project execution. • Collaborated with creative teams to refine concepts, visual direction, and content flow across multiple animation and multimedia projects.
JUL 20 - FEB 21
Freelance Designer
Freelance • Great Eastern FA
• Created illustrations and visual assets for video content, strengthening storytelling and overall visual communication. • Designed motion graphics and animated elements that enhanced audience engagement across digital media. • Produced multimedia content for marketing campaigns, translating ideas into compelling visual narratives. • Collaborated with stakeholders to refine creative concepts and ensure alignment with communication objectives.
JUL 20 - FEB 21
Freelance Designer
Freelance • Great Eastern FA
• Created illustrations and visual assets for video content, strengthening storytelling and overall visual communication. • Designed motion graphics and animated elements that enhanced audience engagement across digital media. • Produced multimedia content for marketing campaigns, translating ideas into compelling visual narratives. • Collaborated with stakeholders to refine creative concepts and ensure alignment with communication objectives.
Education
BA (Hons) Industrial Design
National University of Singapore • 2023 — 2026
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Student Exchange Programme - Interaction Design
Strate, Ecole de Design (Paris) • JAN - JUL 2026
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Diploma in Visual Effects & Motion Graphics
Singapore Polytechnic • 2018 — 2021